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1. Lighter Paper, Softer Footprint
At Catalyst, we believe that reducing the basis weight of paper is one of the most sensible ways to soften our environmental footprint. That's because lighter paper takes less fiber, fewer raw materials and chemicals, and less energy to produce. Manufacturing lighter products such as Marathon™, Electrastar™, and Catalyst™ Directory paper also allows us to fit more linear feet per roll and therefore transport more paper per shipment, which translates into fewer trucks on the road and fewer greenhouse gas emissions.
How is lighter paper directly relevant to your business? It can be a sensible option when you consider freight and postage costs, and the savings from using fewer resources during manufacturing and printing.
2. Read. Recycle. Renew.
As operator of a dedicated paper recycling business, Catalyst processes almost 70% of all the old newspapers and magazines collected in Alberta and British Columbia, Canada. Our de-inking plant was the first of its type in Western Canada and is certified under the FSC post-consumer waste standard.
However, as a company focused on a holistic approach to sustainability, Catalyst looks beyond the "100% Recycled" label to consider every step of the production process. For instance, we manufacture our paper using 84% waste fiber and nearly 75% of our fiber comes from certified suppliers. Such ongoing commitment leads to more responsible and competitive products that genuinely reflect forward-thinking social values and environmental priorities.
3. Excellent Sources of Fiber
Catalyst supports the principles of sustainable forest management and expects its fiber suppliers to conform to programs that are recognized in the international marketplace.
While fiber certification promotes good forest stewardship, our chain of custody increases transparency along the full supply chain, enabling customers to track, measure, and report all types of environmentally preferable fiber in the paper they buy from us. We hope our consistent approach to certification is helping to simplify decision making for customers who want a practical way to honour their own commitment to responsible forest management.
4. Crafting a Cleaner Burn
More than ever, people are judging businesses not only on their products, but also by the processes and suppliers that bring those products to market. For example, Catalyst products are manufactured using mostly renewable energy — an industry-leading 89% in fact — that comes from renewable resources such as biomass fuels (clean-burning wood waste) and hydroelectric power.
Making choices that keep renewable energy and other responsible processes in mind says something big about your brand — and it serves as a great example of how environmentally aware businesses are working up and down their supply chains to address the rising expectations of today’s consumers.
5. Rising to the Carbon Challenge
Because greenhouse gases consist mainly of carbon dioxide, “carbon performance” is set to become the standard by which businesses and industries are judged. In our industry, for instance, carbon pedigree is quickly becoming a key indicator of paper quality.
At Catalyst, we say that certain Catalyst Cooled products are “manufactured carbon neutral” because we reduce greenhouse gas emissions as much as possible (by 70% since 1990) and then balance the remaining emissions through the purchase of carbon offsets. Choosing paper suppliers with superior carbon pedigree is broadly beneficial in terms of public perception, consumer preference, brand enhancement, the financial bottom line, and, ultimately, the long-term health of our planet.
For more information on Catalyst’s Five Steps to Sustainability and how they contribute to the products we make, contact a Catalyst sales representative:
In Canada - 604-247-4400
In the U.S. - 206-838-2070
www.catalystpaper.com
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For questions or inquiries, contact your account representative.